We are not currently active, but feel free to learn about past campaigns or contact us!

About Carrotmob

  • 1Organizers make an agreement with a business
  • 2Carrotmobbers spend money at the business
  • 3The business makes an improvement
  • New Zealand

    A consumer group led a coordinated Carrotmob at cafes in three cities

    Hundreds of Carrotmobbers bought delicious coffee

    New solar panels were installed at the coffee farm in Papua New Guinea

  • Munich, Germany

    A non-profit group made an agreement to mob Royal Kebabhaus

    Carrotmobbers bought food throughout the day

    The restaurant used the Carrotmob funds to buy an energy efficient fridge

  • Honolulu, Hawaii

    Kasha Ho organized a Carrotmob with Kale's Natural Foods

    Hundreds of Carrotmobbers gave Kale's their best sales in history

    Kale's set up recycling facilities and began recycling its cardboard

  • Santa Barbara, California

    Community Environmental Council agreed to mob Coffee Cat cafe

    The cafe was mobbed by over 400 people

    Energy efficient lighting was installed to reduce the cafe's carbon footprint

  • Springfield, Missouri

    Abby Palmer made an agreement with Farmers Gastropub

    Missouri State students ate, drank, and spent their money

    The pub developed a hydroponic greenhouse to grow food locally

In a boycott, everyone loses.
In a Carrotmob, everyone wins.

We are called Carrotmob because we use the "carrot" instead of the "stick." Traditionally, people who wanted to influence businesses would threaten or attack them. We believe people can have more influence on businesses by giving them a positive incentive to change: our money.

People want to "vote with their money" to advance their values. Carrotmobbers from New York to Paris to Bangkok have spent over $1 million improving sustainability at businesses worldwide.

Carrotmob Campaigns World Map

Mexico City Carrotmob at Nevería Roxy
ice cream parlor

Impact: Parlor improves refrigeration and decreases power consumption by 30%

Over 1300 mob Villa Market in Bangkok

Impact: Store stops using plastic bags.

Rennes locals ate and drank at three participating bars

Impact: The bars upgrade their lighting, capture wasted energy from heat and change their power supplier.

400 people mob Charleston grocer

Impact: Grocer installs heat insulation to conserve energy.

Hundreds of San Franciscans mob
K&D Market

Impact: Store retrofits lighting to improve energy efficiency.

Over 300 Kiwis bought coffee at Memphis Belle cafe

Impact: The cafe spends 201% of revenue to buy an eco-friendly fridge.

University of Melbourne students mob Crepes a la Carte

Impact: The Creperie develops Australia's first biodegradable crepe cone.


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The fastest and easiest way to join Carrotmob is by connecting with your Facebook account. You will also be able see what your friends are doing on Carrotmob and quickly share some of your activities with your network. To learn more about how this works, read this. If you are curious about the permissions we're requesting of your Facebook account, read this. Clicking this button will NOT post anything to your Facebook wall.

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